xiao long bao (小笼包)
A lunch that almost didn't happen reveals how uncertainty, memory, and cognitive load shape the decisions we think we're making.
Attention
Attention is treated as civilization’s scarcest resource. These essays explore what deserves sustained notice and how modern systems increasingly compete to redirect it.
The Architecture of Attention
Sesame Street proved that persuasive media systems could be designed around human development instead of extraction.